Apr 132018
 

Warranty Direct to sponsor the 2018 FirstCar Awards

We are happy to announce Warranty Direct is the lead sponsor of the 2018 FirstCar Awards. The event will be held at the Royal Automobile Club in London on 25th April 2018 and we are really looking forward to celebrate the industry and its worthy winners.

The FirstCar Awards, in association with Warranty Direct, recognises and rewards companies leading the way for young drivers. A FirstCar award will help guide young drivers when making key purchasing decisions and give added credibility to the winning manufacturers.

These awards will reward the best in class across a range of different categories – all specifically relevant for young drivers. Along with being the main sponsor, Warranty Direct will also sponsor the ‘Used Car of the Year’ and ‘Car of the Year’ awards.

Contenders for the Warranty Direct Sponsored Used Car of Year Award are:

  • Citroën C1
  • Ford Fiesta
  • Kia Picanto
  • Volkswagen Polo

Shortlisted for the Car of Year Award are:

  • Ford Fiesta,
  • Nissan Micra
  • VW Up

Cars from both categories will be assessed for their reliability and safety using Warranty Direct’s Reliability Index and Euro NCAP criteria. The judges will also be looking at a variety of other key features to contribute to overall scores, including:

  • Value for money and running costs, such as fuel economy and insurance
  • Both new and used cars should be easy to drive, dependable and safe
  • Affordability is key for both purchasing and throughout the ownership of the car
  • The standard fitment of important safety features

Speaking about the upcoming awards, our CEO, Simon Ackers said:

 “With First Car offering advice, tips and expert opinions to help their audience be better informed and safer motorists, we are proud to work with a partner whose values mirror our own.

“We are really looking forward to celebrating those in the industry who are leading the way, promoting safe driving and enabling young drivers to make knowledgeable decisions and become confident on the roads.”

Other categories at the awards will include: Driving Instructor of the Year, Regional Driving School of the Year, National Driving School of the Year, Driving Instructor Car of the Year, Best Safety Technology and Safe Car of the Year.

One thing’s for sure, there is always a real sense of team spirit and support at these awards, which not only honour the accomplishments of driving schools and their instructors, but also the motor industry’s ability to revive and improve their safety products every year.


Warranty Direct is a trading style of BNP Paribas Cardif Limited. BNP Paribas Cardif Limited is a company, registered in England and Wales No. 3233010 at Pinnacle House, A1 Barnet Way, Borehamwood, Herts, WD6 2XX and is authorised and regulated by the Financial Conduct Authority, Register No.309075.